Employee Communications

Why it’s time for your CEO to get social

Once hesitant to blog, tweet or post a photo to Facebook, more and more CEOs (and their leadership…


Selling to millennials requires a solid mix of traditional and social media

Are Millennials, the 18 to 33 year-olds who have grown up with social media and digital devices…


Convincing boomers that social media is important

A friend in marketing recently described the objections she has received from colleagues when…


How PR agencies can solve the middle manager gap

As many of us know, middle managers are disappearing because Baby Boomers are retiring, but also…


Selling social media to your CEO

Frustrated that your CEO isn’t taking advantage of the important brand and reputation-building…


Everyone benefits from stemming the exodus of top talent

In a recent post, I talked about the significant benefits that clients reap from working with a…


Don’t play Russian roulette with your brand: prepare for a crisis

You sit down at your desk, latte in hand, and are easing into your day. But then it happens…a…


Building a strong reputation for your company and brand

Building a strong reputation can take years, but it can fall apart in just minutes. An…