social media

How global brands manage social media across borders

No doubt about it: if your business is online, you’ve got a global brand. And when you’re…


The rules that will make or break your message with media and bloggers

So you’ve got a story to tell and you need to get the message out. It can seem an impossible…


Social media revolutionizes public relations

Social media has radically changed the public relations industry. In this article, communication…


How smart companies use PR to get the word out

Having trouble getting media coverage for your latest product or service launch?In this brief…


Is traditional media still relevant in a social media world?

Facebook, Twitter, YouTube, Tumblr, Reddit, Pinterest—there are too many social media channels to…