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How Arianna Huffington convinced me to “sleep” my way to the top

Last Wednesday, Arianna Huffington delivered an inspiring speech at the Women of Influence Luncheon…


How to make sure your spokesperson doesn’t blow their next TV interview

Your company made headlines with a recent announcement and the media wants to hear about it…


How to drive sales via PR

Your company is about to launch a new product or service. It’s been in the works for months, maybe…


How a teenager crushed the formidable Kevin O’Leary in a TV interview

Before your next big TV interview, you may want to consider taking lessons from a 14-year-old…


Wedded bliss: why public relations and SEO are meant for each other

I recently read this Inc. Magazine article by Jon Morris of Rise Interactive describing how the…


Building a strong reputation for your company and brand

Building a strong reputation can take years, but it can fall apart in just minutes. An…


How to be a thought leader

In today’s evolving media mix, companies and individuals are looking for ways to build strong…


Is traditional media still relevant in a social media world?

Facebook, Twitter, YouTube, Tumblr, Reddit, Pinterest—there are too many social media channels to…